One of the key aspects of an effective wayfinding system is putting the signs in the right places. Generally, we are very good at finding things if we are travelling in a straight line: it is when that straight line deviates that we expect to find a sign to help us on the next part of the journey. This usually means putting a sign at a place where we need to decide about which direction to go and, in most cases, these are at entrances, exits, staircases, lifts, crossroads and larger spaces where there are multiple exits each leading to different places.
4. Display Useful Information
Keeping information limited to what is necessary is important when considering wayfinding signage. This means labelling the destination, pointing the direction and, if required, showing the distance or travelling time. Always aim to use the minimum number of words and where possible, e.g., for toilets, use universally understood symbols.
Wayfinding signs need to be recognised as such and should, therefore, all have the same design. This means using the same colours, shapes, fonts and symbols consistently so that people can spot them easily and know immediately that they are wayfinding signs.
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